Senior Category Manager (Smart Charging)
Tibber
Senior Category Manager (Smart Charging)
We’re now looking for a Senior Category Manager (Smart Charging). Could you be the next adventurer to join our team?

We are Tibber, the energy company that wants you to use less energy. Whaaat? That’s right. We’ll get back to that. Yes, we are by definition an energy company, but we’re more techy than most. How and why you might ask? Well, a third of our employees are actually working on developing products and solutions that can help you use energy in a smarter way and at a lower cost – all with the help of cool fancy tech. Good for our customers, their wallets, and the planet.
Our growth rate has been truly amazing, and still, we’re just getting started. With millions of smart devices connected to the Tibber platform (like electric vehicles and smart thermostats), we have one of the most unique portfolios trading energy on the market.
Job Mission 🚀🚀
The Senior Category Manager for the Smart Charging Category at Tibber is responsible for shaping and executing the commercial strategy within this dynamic and rapidly evolving category. As a leader within our organization, you will work closely with a dedicated team with a deep understanding of the commercial aspects and responsibilities in the fields of smart charging and automotive at Tibber. Some of your key responsibilities (but not limited to) will include:
Overall Category Strategy:
Develop and own the overarching strategy and performance targets for the Smart Charging category.
Define and deliver the strategy to partner with third-party companies to build Tibber’s Smart Charging functionality into their products and services.
E-commerce Strategy and Execution for Smart Charging:
Define and implement the e-commerce strategy for the smart charging category, focusing on revenue and gross profit targets:
- Pricing
- Margin
- Payment
Shipping StrategyDevelop marketing and distribution targets specific to this category.
Curate and manage the product offering within the category.
Partnership Strategy:
For Chargers:
- Develop a comprehensive strategy for charger products within the Tibber Store.
- Negotiate Pricing, margin, payment, and marketing contribution strategies.
- Secure stable integrations and VPP strategies.
- Ensure adherence to Service Level Agreements (SLAs).
For Automotive:
- Secure stable integration and VPP business models.
- Design an in-car strategy.
- Create brand partnership strategies to scale subscriptions.
- Explore new business models within the automotive space.
Energy and VPP Strategy. Formulate and execute strategies related to energy and VPP in collaboration with partners.
Cross-Company Collaboration. Work collaboratively across different departments and teams to align efforts and achieve company and category targets.
Team Leadership. Lead and motivate the category team to perform at their best, fostering a high-performance culture.
⚡⚡️Ideal Profile
Industry Experience. Experience in the charging or automotive industry, including a strong understanding of market dynamics, trends, and key players. Either from working at an OEM or companies working with the industry.
E-commerce Expertise. Demonstrated expertise in e-commerce strategies, including revenue generation, marketing, and product management.
Partnership Development. Proven experience in building and managing strategic partnerships.
Energy and VPP. Knowledge of energy markets, Virtual Power Plants, and how they relate to the automotive and charging industry.
Cross-Functional Collaboration. Strong collaborative and communication skills to work effectively with diverse teams across the organization.
Leadership. A track record of successful leadership and team management.
Innovative Thinking. The ability to think innovatively and develop creative solutions in a rapidly evolving industry.
Commercial Mindset. A keen understanding of commercial principles, market analysis, and the ability to identify revenue-generating opportunities.
Data-Driven Approach. Proficiency in utilizing data and analytics to make informed decisions, measure performance, and optimize strategies.
Relevant experience. Ideally, you have 10+ years of post-degree experience in leadership, sales, business development and/or marketing. Experience with account management, relationship management, and solutions selling.
Commercially minded. Strong commercial experience and business acumen.
Stakeholder management and influencer. Demonstrated ability to earn and use influence at all levels in an organization, including experience engaging and presenting to senior executives.
Collaboration. Ability to articulate complex concepts to cross-functional audiences, being capable of cooperation with product and engineering teams.
Communication. Outstanding verbal, and written communication and presentation skills, our company language is English so must be fluent or native.
Hungry for a challenge. Desire to work in a fast-paced, highly ambiguous entrepreneurial culture.
🦹🏽♀️👨🎤Get Ready For
Innovation. A way to change the landscape of one of the most important industries on the planet.
Growth. A possibility to learn a lot and push the barriers of what you think is possible, with the possibility to grow personally and professionally.
Autonomy. An autonomous and humble culture in a scale-up adventure.
Empowerment. Your voice matters, we are a place to work where laughter and support amongst diverse and inclusive colleagues are guaranteed.
Flexible benefits. Whether this is towards, health, wellness, equipment, or other allowances important to you, we will do our best to accommodate your needs.
💆🏻♀️💆🏽♂️The Tibber Mindset
Being on a mission to change an industry as we do fundamentally also means being prepared for the unexpected. Tibber is a startup in the word's true sense, which means we are on a journey of constant change. We do what others say can’t be done, try and fail together but never lose sight of our users.
We work passionately with sustainability and a circular approach, both with our own products and in the entire ecosystem that is affected by everything we do.
We're very proud of being a mission-driven startup with thousands and thousands of new users every month. Starting out with two passionate founders in 2016, we're now 300+ people working for Tibber in our offices in Stockholm, Førde, Berlin, Amsterdam, Oslo, and Helsinki, and with that number growing each week, we’re still just getting started. Through 2023 we will expand to new markets, and we are thrilled to be backed by investors like Balderton Capital, Eight Roads Ventures, Founders Fund, Summa, and Schibsted.
At Tibber, we are committed to hiring, developing, and retaining exceptional people regardless of race, color, religion, sex, sexual orientation, age, marital status, disability, neurodiversity, or gender identity. We strongly encourage people from underrepresented groups to apply.
- Team
- E-commerce
- Locations
- Europe Wide
- Remote status
- Fully Remote

Europe Wide
About Tibber
Tibber is a different company in a very traditional industry. We are aiming to create the best digital tool so that you as a user can apply new technologies to reduce energy consumption and power costs.
Senior Category Manager (Smart Charging)
We’re now looking for a Senior Category Manager (Smart Charging). Could you be the next adventurer to join our team?
Loading application form
Already working at Tibber?
Let’s recruit together and find your next colleague.